Sing Up

Helping kids find their voices

Sing Up is a national singing programme aimed at getting the whole country singing through schools, choirs and training opportunities. More Music is proud to support the delivery of Sing Up initiatives, so watch this space and our What's On section for more opportunities as they arise. In the meantime don't miss out on a wealth of resources and advice for singers and singing leaders on the Sing Up website:

What's Sing Up?

In January 2007, the Department for Education invested £10 million towards a one-year national singing programme for primary schools, responding to the recommendations of the Music Manifesto. Due to the brilliant success of this first year, in 2008 the funding was extended to £40 million over four years, ending in March 2011.

Between January 2007 and March 2011 Sing Up was led by a Consortium of partners, made up of Youth Music with AMV-BBDO, Faber Music and The Sage Gateshead. The programme earned international acclaim and amazing success. Championed by the composer and broadcaster, Howard Goodall CBE, as the Government's National Singing Ambassador, Sing Up harnessed the enthusiasm and commitment of no less than 98% of primary schools, win the prestigious Royal Philharmonic Society's (RPS) Education Award, and universal praise in the government's recent National Plan for Music Education.

In March 2011, Government announced a reduced £4 million funding to Sing Up for the next financial year. The aim of this investment was to help the programme build a sustainable future beyond April 2012. Due to restrictions in the programme's funding, AMV-BBDO stepped away from their role within the Consortium.

With this final year of funding, Sing Up developed a membership scheme of affordable packages specifically designed for schools, freelancers, and organisations to ensure the nation's children continue singing.

Michelle James, Sing Up Chief Executive, says: "What Sing Up has achieved working with schools in the past five years is too important to come to an end. We're determined to build on the support and goodwill we have gained over the past five years, to keep Sing Up going for future generations of children to gain the benefits we know singing provides."

In April 2012, Sing Up transitioned to their current status and are now anon profit distributing limited company. With over five years' experience at the forefront of music education as the singing-in-school experts, SingUp's cross-curricular tools and support put singing at the heart of school life, building the benefits of singing into teaching throughout the whole school day.

Sing Up history courtesy of